# Beauty > Small, often liquid stock that needs clean photos, protective packing and a tidy backdrop for videos. Buyers judge beauty by how clean and new it looks, so shoot photos and videos on a bright, plain backdrop. With a light box, every listing photo has the same background and lighting. Wrap glass and liquids and put them in a box with enough void fill to stop movement. Lipsticks and compacts go in padded mailers. ## How to pack it - Wrap each item in bubble wrap and tape it closed. - Use a padded mailer for compacts and lipsticks, a small box for glass or sets. - Fill any gap so nothing moves when you shake the box. Avoid: Glass bottles in padded mailers. One drop on a sorting belt can break them. - **[Kraft bubble mailers, #0, 100 pack](https://sellersetups.com/us/product/padded-envelopes)** ($16 to $28): Enough padding for a lipstick, a small figure or a sealed booster pack, with no box to fold. - **[Small corrugated boxes, 25 pack](https://sellersetups.com/us/product/single-wall-boxes)** ($12 to $25): Use these for boxed toys and beauty sets that a poly mailer would crush, when double-wall board costs more than you need. - **[Bubble wrap, 12 in x 175 ft](https://sellersetups.com/us/product/bubble-wrap-roll)** ($15 to $30): A long perforated roll costs several times less per foot than the small packs sold at the post office or a drugstore. - **[Acid-free tissue paper, 100 sheets](https://sellersetups.com/us/product/tissue-paper)** ($10 to $16): A sheet of tissue costs pennies and changes how a $20 vintage shirt feels on arrival. - **[4 × 6 in thermal labels, 500 fanfold](https://sellersetups.com/us/product/thermal-labels-fanfold)** ($8 to $16): Fanfold stacks feed flat behind the printer and hold more labels than a roll. 4 × 6 in matches the label size USPS, UPS and the marketplaces print. ## Shipping per order - USPS Ground Advantage, under 1 lb: $6.93 to $8.95. Clothing, cards in a mailer and other small items under 1 lb. Tracked, with $100 insurance included. - USPS Cubic via Pirate Ship: $6.00 to $15.00. Small, heavy boxes up to 20 lb priced by size, not weight. - USPS Ground Advantage, 1 to 2 lb: $7.61 to $13.42. Shoes, jeans and boxed items up to 2 lb, tracked with $100 insurance. ## The kit for a beauty seller Start with a light box, a phone tripod and a thermal label printer. The light box gives every lipstick and palette the same white background, so shades compare fairly across your listings. For packing you need padded mailers, small boxes, a roll of bubble wrap and 4 × 6 in thermal labels. Add tissue paper if you film unboxing videos, because it photographs well. ## Packing liquids, glass and powders Check every lid before it goes anywhere. Tape over pump tops and screw caps, then seal liquids in a zip bag so a leak stays inside it. Compacts and lipsticks go in padded mailers. Glass bottles, jars and gift sets go in a small box with bubble wrap and enough fill that nothing moves when you shake it. Pressed powders crack if the package is dropped, so wrap palettes face to face with bubble wrap and keep them flat in the box. ## Storing stock you can find Keep stock in clear bins sorted by type, such as lips, eyes and skincare. Label each bin and give every listing a matching location code in the SKU field. Store away from heaters and sunny windows. Heat softens lipsticks and separates creams, and a melted lipstick costs you a refund. ## Photos and listings Shoot the front, the back with ingredients and batch code, and the shade name. Buyers search by shade, so put it in the title along with the brand and size. State whether an item is new and sealed, new without box, or swatched once. Platforms restrict used cosmetics differently, so check the rules before you list anything opened. ## Selling beauty live TikTok Shop and Whatnot suit beauty because buyers want to see the color on skin. Swatch on your arm under steady light and hold the product next to the swatch so the shade is clear. Bundle minis and samples into mystery bags for quick sales. Pack the bags before the show so you aren't counting lip balms on camera. ## Shipping and growing past 50 orders Perfume and aerosols count as hazardous materials with USPS, UPS and FedEx, so read the carrier's rules and mark the package before you ship them. Most other cosmetics weigh under 1 lb and go by USPS Ground Advantage. Once you pass 50 orders, batch your packing: print all labels at once, pack mailers first, then boxes. Weigh a few typical packages and note which weight each product type falls into, so you stop weighing every lipstick. ## Common mistakes - Shipping glass bottles in a padded mailer; put anything glass in a small box with bubble wrap. - Leaving pump tops loose; tape them shut and bag every liquid before packing. - Listing perfume or aerosols without checking carrier rules; read the hazardous materials guidance first. - Storing stock on a sunny windowsill; keep it in labeled bins away from heat. - Leaving the shade name out of the title; buyers search by shade, so put it near the start. - Swatching under warm, uneven light; use a steady white light so the color on screen matches the product. ## Setups - [TikTok Shop live setup for beauty sellers](https://sellersetups.com/us/setups/tiktok-shop-beauty-starter): A ring light, a mic, a plain backdrop and protective packing for filming TikTok videos from one corner of your room. ## Guides - [TikTok Shop live setup for beginners](https://sellersetups.com/us/guides/tiktok-shop-live-setup): Your first TikTok Shop LIVE from a bedroom corner: phone position, light on your face, clear sound and a run of show that keeps viewers watching. ## Questions ### Can I ship liquids from home? Most sealed cosmetics ship fine by USPS Ground Advantage if they're packed to stop leaks. Perfume and aerosols are hazardous materials with extra rules: they usually go by ground only and need a marking, so read USPS Publication 52 or your carrier's rules before you list them. ### Do I need a light box for beauty photos? A light box gives every photo the same background and lighting. A 16-inch light box fits most products and folds flat. ### Can I sell used or swatched makeup? Poshmark, Mercari and eBay each set their own rules on used cosmetics, and many buyers avoid them. Check the platform's policy, and if swatched items are allowed, say so in the title and description. ### How do I stop liquids leaking in shipping? Tape the cap or pump, seal the item in a zip bag, then wrap it. Pack it upright in a box where you can. ### Should I show the batch code in photos? Yes, where you can. Buyers use it to check age and authenticity, and it cuts down on questions before they buy. ### What sells best on TikTok Shop for beauty? Items that look good on camera: swatchable lip and eye products, sets and minis. Show the shade on skin and keep the product in frame.