# TikTok Shop > Short videos and live shows that sell straight from the feed, with a camera, light and sound setup to match. On TikTok Shop you sell through videos and live streams, so your space shows in every video and stream. Buy soft side lights and a clip-on mic before you upgrade your phone. After a video takes off, you get a burst of orders. Keep packaging in stock: shipping deadlines still apply when a video brings a lot of orders in a few days. ## Selling on TikTok Shop from home You list products in a shop linked to your TikTok account, and sell through short videos, live streams and the Shop tab. Buyers check out in the app, and you ship the order on a TikTok Shop label. Some categories need approval before you can list. Check TikTok Shop's Seller Center for the current US rules and requirements. ## Your live and video setup Put the phone on a tripod or overhead arm and wear a clip-on mic. Put a soft light on either side of you. Shoot at the same spot each time, with the side lights on. A plain or tidy background keeps the focus on the product. ## Preparing stock for lives Have every item you plan to show pulled, priced and in order. Keep a list of what sells during the live so you pack the right items afterward. If you sell variants such as colors or sizes, set up the listings carefully before the live. Set one variant up wrong and every order for it from that live ships as the wrong item. ## Labels and shipping TikTok Shop sets shipping deadlines for sellers and tracks late shipments. Check the current timeframe in Seller Center and build your packing routine around it. After a live, a thermal label printer gets through a batch of 4 × 6 in labels faster than an inkjet. Keep packing supplies by the printer. ## Packing products for TikTok buyers Some TikTok buyers film their unboxing, so pack neatly, with the label on straight. Pack fragile and liquid products securely, with leaks sealed in a bag. Check category and carrier rules for items like cosmetics and fragrance. ## Growing past the first 50 orders Post short videos between lives to keep products in front of buyers. Track which products sell on video and which only sell live. Pre-pack your best sellers in quiet weeks, so when a video takes off you only have labels to print. ## Common mistakes - Going live on the phone's built-in mic: wear a clip-on mic so viewers hear you over the room. - Check every listing before you go live: a wrongly set up variant ships as the wrong item. - Block out packing time right after a busy live, or you ship the orders late. - Harsh overhead light washes out colors on camera. Use soft side lights. - Bag liquids before you box them, or they can leak. ## Setups - [Anime figure garage for TikTok Shop and eBay](https://sellersetups.com/us/setups/anime-figures-tiktok-shop): Box protectors, double-wall cartons, a ring light and a tripod for selling boxed anime figures and blind boxes in short TikTok videos and on eBay. - [Whatnot clothing setup for live shows and TikTok Shop](https://sellersetups.com/us/setups/clothing-live-show): A rail, a tripod at eye height and soft light: the spare-room kit for selling women’s fashion and vintage live, then packing the sold pieces the next day. - [Crystal live-show garage for Whatnot and TikTok Shop](https://sellersetups.com/us/setups/crystal-live-shows-garage): Bulk tumbled stones in tubs, an overhead phone, LED panels and small boxes for running crystal live sales several nights a week at volume. - [Snack box seller in a spare room](https://sellersetups.com/us/setups/food-snack-box-spare-room): World candy and chip boxes sold on TikTok Shop and eBay, from a spare room set up around state food rules and best by dates. - [Pro Whatnot streaming setup for card breaks](https://sellersetups.com/us/setups/pro-whatnot-streaming): A two-camera studio with app-controlled lights, a button pad for angles and a packing line, for card breakers shipping 80 to 300 orders a week. - [Squishy toy live shows from a bedroom corner](https://sellersetups.com/us/setups/squishy-live-corner): Needoh-style squeeze toys sold in fast Whatnot and TikTok Shop shows, packed in padded envelopes from one desk and three tubs. - [TikTok Shop live setup for beauty sellers](https://sellersetups.com/us/setups/tiktok-shop-beauty-starter): A ring light, a mic, a plain backdrop and protective packing for filming TikTok videos from one corner of your room. - [Wholesale pallet setup for TikTok Shop and eBay](https://sellersetups.com/us/setups/wholesale-pallets-tiktok-ebay): New overstock bought by the pallet, sold in live bursts on TikTok Shop and steadily on eBay, packed from a two-table line in a two-car garage. ## Guides - [How a resale certificate works for resellers](https://sellersetups.com/us/guides/sales-tax-resale-certificates): When you need a resale certificate, how to use it, and where sales tax still applies. - [How to sell Pokémon cards: live setup and kit](https://sellersetups.com/us/guides/sell-pokemon-cards-live): The camera, light, sound and card protection you need to sell Pokémon cards live, and the order to buy it in. - [How to ship Pokémon cards in the US](https://sellersetups.com/us/guides/ship-trading-cards-us): Envelope, eBay Standard Envelope or Ground Advantage: how to ship Pokémon cards safely, from matching value to service to packing raw and graded cards flat. - [How to start a small business from home in the US](https://sellersetups.com/us/guides/start-selling-from-home): Which platform suits what you sell, what the first kit covers, and a checklist for your first week of orders shipped from home. - [TikTok Shop live setup for beginners](https://sellersetups.com/us/guides/tiktok-shop-live-setup): Your first TikTok Shop LIVE from a bedroom corner: phone position, light on your face, clear sound and a run of show that keeps viewers watching. ## Questions ### What phone mount works for TikTok lives? A 60 in tripod puts the phone at eye height for beauty and clothing streams. For product close-ups on a desk, add an overhead arm so you can switch angles between videos. ### What fees does TikTok Shop charge US sellers? TikTok Shop charges a referral fee on each sale. For most categories it rose from 6% to 8% in August 2026, and some beauty and electronics categories pay more. Check the fee table in Seller Center before you price, since rates change. ### Do I need lots of followers to sell on TikTok Shop? No, you can list without a large following, because products also sell through videos and the Shop tab. Seller Center lists any requirements for live selling. ### Can I sell secondhand items on TikTok Shop? Some categories allow pre-owned items, such as certain clothing and collectibles. Check TikTok Shop's current US category rules before listing. ### Do I need a business to sell on TikTok Shop? You can register as an individual seller or a business in the US. Either way you give tax details, and TikTok Shop may issue a 1099-K. Check Seller Center for current options. ### How do I handle lots of orders after a live? Print the labels in one batch and pack in the order of the sales list, with supplies within reach.